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Marketing

All You Need to Know About Getting Marketing Qualified Leads Right

All You Need to Know About Getting Marketing Qualified Leads Right

As a marketer, I know that sometimes it’s hard to decide when a marketing qualified lead should be passed on to sales. Unsurprisingly, it comes down to answering the question: “What is a marketing qualified lead?" and how you can distinguish them from individuals already further... read more

Kasia Kowalska and Ania Rubkiewicz
10 minutes
Nov 10, 2023